Report on Investment into China’s Fruit & Vegetable Juice Market

This report conducts an overall and detailed analysis of China’s fruit juice industry in a number of perspectives, including the development course of China’s fruit/vegetable juice industry, the fruit/vegetable juice raw material supply-demand in China, China’s fruit/vegetable juice processing and production, consumption and trade, comparison of fruit/vegetable juice industrial competitiveness, comparison of concentration degree and gross profit of fruit/vegetable juice whole industry chain, comparison of China’s fruit/vegetable juice business models, risks and investment opportunities in fruit/vegetable juice industry, analysis of China’s fruit/vegetable juice key enterprises, and investment and acquisition cases in China’s fruit/vegetable juice industry, etc. The data in this report include data provided by corresponding departments of the Ministry of Agriculture, industry associations, the competent administrative departments and industry associations in each region, General Administration of Customs, National Bureau of Statistics, outstanding fruit/vegetable juice producers and traders, as well as data accumulated by BOABC in years of communication with industry insiders. Therefore, these data are authoritative, objective and far-sighting.

Author: CNAGRI
Web: www.CNAGRI.com
Key Words: Vegetable and Fruit Juice Policy, Market, Production, Import and Export Data,Demand and Supply, Main Enterprises, Analysis and Outlook, Price Data, Trend and Anticipation.
Delivery: via E-mail or Hard Copy
Price: Chinese Version RMB15000Yuan; English Version RMB25000Yuan

1.  Overview of Fruit/Vegetable Juice Industry Development 
1.1 Definition of Fruit/Vegetable Juice 
1.2 Categorization of Fruit/Vegetable Juice
1.3 Fruit/Vegetable Juice Production and Processing Techniques 

2. Analysis of China’s Fruit/Vegetable Juice Industry Development 
2.1Development Course of Global Fruit/Vegetable Juice Industry 
2.2 Development Course of China’s Fruit/Vegetable Juice Industry
2.2.1 Overview of China’s Fruit/Vegetable Juice Industry Development Course
2.2.2 Analysis of Proportion of Fruit/Vegetable Juice in Beverage Consumption and Its Changes 
2.2.3 Comparison between Fruit/Vegetable Juice Consumption in China and in the World

3. Analysis of China’s Fruit/Vegetable Juice Raw Material Supply 
3.1Planting Area
3.1.1 Major Fruits
3.1.2 Major Vegetables
3.2 Output
3.2.1 Major Fruits
3.2.2 Major Vegetables
3.3 Regional Distribution
3.3.1 Major Fruits
3.3.2 Major Vegetables
3.4 Analysis of Major Fruit/vegetable Juice Raw Material and Product Import & Export
3.4.1 Analysis of Import
3.4.2 Analysis of Export

4. Analysis of China’s Fruit/Vegetable Juice Processing 
4.1 Analysis of Fruit/Vegetable Juice Output 
4.1.1 Analysis of Total Output
4.1.2 Analysis of Output by Region
4.1.3 Analysis of Output by Type
4.2 Analysis of Overall Financial Conditions of Processing Enterprises

5. Analysis of China’s Fruit/Vegetable Juice Consumption
5.1 Analysis of Consumption Standard Nationwide 
5.1.1 Analysis of Total Consumption Scale 
5.1.2 Analysis of Per Capita Consumption by Urban and Rural Residents 
5.1.3 Analysis of the Proportion of Fruit/Vegetable Juice in Total Food Consumption 
5.2 Analysis of People’s Consumption Level by Province 
5.3 Analysis of People’s Fruit/Vegetable Juice Consumption Level in 36 Large-Middle Cities 

6. Relevant Policies for China’s Fruit/Vegetable Juice Industry 
6.1 Taxation Policy 
6.1 .1 Policy of the Central Government
6.1.2 Policy in the Major Production Regions 
6.2 Encouraging (Preferential/Subsidy) Policies 
6.2 .1 Policy of the Central Government
6.2.2 Policy in the Major Production Regions
6.3 Summary: Impact of the Above Policies on Future Industry Distribution Changes 

7. Analysis of China’s Fruit/Vegetable Juice Industry Chain  
7.1 Analysis of the Industry Chain Constitution 
7.1.1 Analysis of the Whole Industry Chain
7.1.2 Analysis of Concentration Degrees in Different Links 
7.2 Financial Analysis of the Industry 
7.3 Analysis of Gross Profit in Each Link of the Industry Chain 
7.4 Analysis of Industrial Competitiveness 
7.4.1 Factors Affecting the Industrial Competitiveness 
7.4.2 Key Competitiveness Factors 
7.4.3 Integrity of the Industry Chain 

8. Analysis of China’s Fruit/Vegetable Juice Raw Material and Products Price 
8.1 Analysis of Raw Material Price
8.2 Key Factors Affecting the Price of Fruit/Vegetable Juice 
8.2.1 Supply-Demand 
8.2.2 Raw Material Cost 
8.2.3 Competition among Brands 

9. Analysis of Business Model of China’s Fruit/Vegetable Juice Industry 
9.1 Sales Model
9.1.1Sales Model of Upstream Enterprises
9.1.2 Sales Model of Middle/Downstream Enterprises
9.2 Purchase Model 
9.3 Fruit/Vegetable Planting Model 
9.4 Marketing and Customer Strategies 

10. Analysis of Risks in China’s Fruit/Vegetable Juice Industry
10.1 Supply of Fruit/Vegetable Raw Material 
10.2 Quality Control 
10.3 Price Fluctuation 
10.4 Market Competition 
10.5 Standardization 

11. Analysis of Investment Opportunities in the Industry 
11.1 Analysis of Driving Force for Investment in Fruit/Vegetable Juice Industry 
11.2 Unfavorable Factors for Investment in Fruit/Vegetable Juice Industry
11.3 Investment Suggestions 

12. Analysis of Top 10 Enterprises of China’s Fruit/Vegetable Juice Industry
12.1 Hangzhou Wahaha Group Co., Ltd. 
12.1.1 Analysis of the Enterprise Background 
12.1.2 Analysis of the Enterprise Production 
12.1.3 Analysis of the Enterprise Performance 
12.1.4 SWOT Analysis of the Enterprise 

12.2Coca-Cola China
12.2.1 Analysis of the Enterprise Background 
12.2.2 Analysis of the Enterprise Production 
12.2.3 Analysis of the Enterprise Performance 
12.2.4 SWOT Analysis of the Enterprise  

12.3 PepsiCo China
12.3.1 Analysis of the Enterprise Background 
12.3.2 Analysis of the Enterprise Production 
12.3.3 Analysis of the Enterprise Performance 
12.3.4 SWOT Analysis of the Enterprise  

12.4 Beijing Huiyuan Juice Group Ltd.
12.4.1 Analysis of the Enterprise Background 
12.4.2 Analysis of the Enterprise Production 
12.4.3 Analysis of the Enterprise Performance 
12.4.4 SWOT Analysis of the Enterprise  

12.5 Uni-President China
12.5.1 Analysis of the Enterprise Background 
12.5.2 Analysis of the Enterprise Production 
12.5.3 Analysis of the Enterprise Performance 
12.5.4 SWOT Analysis of the Enterprise  

12.6 Ting Hsin (Master Kong) International
12.6.1 Analysis of the Enterprise Background 
12.6.2 Analysis of the Enterprise Production 
12.6.3 Analysis of the Enterprise Performance 
12.6.4 SWOT Analysis of the Enterprise  

12.7 Shaanxi Haisheng Fresh Fruit Juice Co., Ltd.
12.7.1 Analysis of the Enterprise Background 
12.7.2 Analysis of the Enterprise Production 
12.7.3 Analysis of the Enterprise Performance 
12.7.4 SWOT Analysis of the Enterprise  

12.8 Shaanxi Tongda-Hengxing Fruit Juice/Beverage Group Co., Ltd.
12.8.1 Analysis of the Enterprise Background 
12.8.2 Analysis of the Enterprise Production 
12.8.3 Analysis of the Enterprise Performance 
12.8.4 SWOT Analysis of the Enterprise  

12.9 Yantai North Andre Juice Co., Ltd
12.9.1 Analysis of the Enterprise Background 
12.9.2 Analysis of the Enterprise Production 
12.9.3 Analysis of the Enterprise Performance 
12.9.4 SWOT Analysis of the Enterprise  

12. 10 SDIC Zhonglu Fruit Juice Co., Ltd.
12.10.1 Analysis of the Enterprise Background 
12.10.2 Analysis of the Enterprise Production 
12.10.3 Analysis of the Enterprise Performance 
12.10.4 SWOT Analysis of the Enterprise  

13. Analysis of China’s Fruit/Vegetable Juice Industry Development Outlook in the Future 3-5 Years 
13.1 Products and Output 
13.2 Total Industry Scale 
13.3 Brand Concentration Degree 
13.4 Industry Profitability 

Appendix
Appendix 1: Supply-Demand Balance Sheet in China’s Fruit/Vegetable Juice Market in 2010-2012
Appendix 2: List of China’s Major Fruit/Vegetable Juice Enterprises 
Appendix 3: Investment and Acquisition Cases in China’s Fruit/Vegetable Juice Industry

Tables and Figures
Figures
Figure 1: Categorization of Fruit/Vegetable Juice
Figure 2: Flow Chart of Fruit/Vegetable Juice Production 
Figure 3: Development Course of Global Fruit/Vegetable Juice
Figure 4: Development Course of China’s Fruit/Vegetable Juice
Figure 5: Proportion of Fruit/Vegetable Juice Consumption in Beverage Consumption and Change Trend in 2011
Figure 6: Comparison of Fruit/Vegetable Juice Consumption in China and Around the Globe in 2011
Figure 7: Total Output Value of China’s Fruit/Vegetable Juice Industry in 2003-2011
Figure 8: China’s Major Fruit Output by Region in 2011
Figure 9: China’s Major Juice Vegetable Output by Region in 2011
Figure 10: China’s Major Juice Vegetable Planting Area by Region in 2011 
Figure 11: Distribution of China’s Fruit/Vegetable Processing Capacity by Region in 2011
Figure 12: China’s Fruit/Vegetable Juice Output in 2008-2011
Figure 13: Overall Development of China’s Fruit/Vegetable Juice Enterprises in 2003-2011
Figure 14: Major Operation Index of China’s Fruit/Vegetable Juice Enterprises in 2003-2011
Figure 15: Import Volume of Fruit/Vegetable Juice by Type in 2011
Figure 16: Export Volume of Fruit/Vegetable Juice by Type in 2011
Figure 17: China’s Apple Juice Export Volume in 2008-2011
Figure 18: FOB of China’s Apple Juice in 2008-2011
Figure 19: China’s Import Volume of Orange Juice in 2008-2011
Figure 20: CIF of China’s Orange Juice in 2008-2011
Figure 21: China’s Total Market Consumption of Fruit/Vegetable Juice in 2008-2011
Figure 22: China’s Per Capita Share of Orange Juice in 2008-2011
Figure 23: China’s Per Capita Share of Apple Juice in 2008-2011
Figure 24: Regional Distribution of China’s Fruit/Vegetable Juice Drinks Consumption in 2011
Figure 25: China’s Fruit/Vegetable Juice Sales Revenue in 2008-2011
Figure 26: China’s Fruit/Vegetable Juice Sales Revenue by Region in 2011
Figure 27: Analysis of Proportion of Whole Fruit Industry Chain in 2011 
Figure 28: Analysis of Upstream Industry Concentration Degree in 2011
Figure 29: Analysis of Middle and Downstream Industry Concentration Degree in 2011
Figure 30: Proportion of Gross Profit of Each Industry Chain Link in 2011
Figure 31: Gross Profit of Each Industry Chain Link in 2011
Figure 32: Changes of Raw Material Fruit Whole Price in 2008-2011
Figure 33: Changes of Raw Material Vegetable Whole Price in 2008-2011
Figure 34: Changes of Raw Material Sugar Whole Price in 2008-2011
Figure 35: Changes of Raw Material Walnut/Peanut Whole Price in 2008-2011
Figure 36: Changes of Major Fruit/Vegetable Juice Bands Prices in 2010-2011
Figure 37: Sales Model of Upstream Enterprises 
Figure 38: Sales Model of Middle and Downstream Enterprises
Figure 39: Comparison between Raw Material Purchase Model and Fruit/Vegetable Juice Purchase Model
Figure 40: Analysis of Marketing Model of Fruit/Vegetable Juice Enterprises
Figure 41: Changes of Gross Profit in Soft Drink Sub-industry in 2003-2011
Figure 42: Solvency Index of Soft Drink Sub-industry in 2003-2011
Figure 43: Accounts Receivable Turnover Ratio of Soft Drink Sub-industry in 2003-2011
Figure 44: Asset Turnover Ratio of Soft Drink Sub-industry in 2003-2011
Figure 45: Sales Revenue and Constitution Changes of Huiyuan Group Products in 2010-2011

Tables
Table 1: Planting Area of China’s Major Fruit Types in 2008-2011
Table 2: Output of China’s Major Fruit Types in 2008-2011
Table 3: Planting Area of China’s Major Juice Vegetable Types in 2008-2011
Table 4: China’s Fruit/Vegetable Juice Output by Region in 2011
Table 6: China’s Apple Juice Export Volume by Country
Table 7: China’s Orange Juice Import Volume by Country
Table 8: Import of Fruit/Vegetable Juice by Type
Table 9: Export of Fruit/Vegetable Juice by Type
Table 10: Consumption of Fruit/Vegetable Juice in China’s Major Fruit/Vegetable Juice Drinks Consumption Regions in 2011 
Table 11: Major Operation Index of China’s Fruit/Vegetable Juice Enterprises in 2003-2011
Table 12: List of China’s Fruit/Vegetable Juice Enterprises to be Built and Under Construction 
Table 13: Profit Distribution in Each Link of the Industry Chain in 2011 
Table 14: Analysis of Customer Strategies of Fruit/Vegetable Juice Enterprises 
Table 15: Overview of Financial Operations of Major Soft Drink Sub-industries in 2011 
Table 16: Comparison of Profitability Index of Sub-Industries in 2011 
Table 17: Comparison of Solvency Index of Sub-Industries in 2011
Table 18: Comparison of Operation Capability Index of Sub-Industries in 2011
Table 19: Overview of Major Industry Risks 
Table 20: Index of the Overall Development Status Quo of Hangzhou Wahaha Group Co., Ltd. in 2009-2011
Table 21: Output of Hangzhou Wahaha Group Co., Ltd. by Type in 2009-2011
Table 22: Major Economic and Financial Index of Hangzhou Wahaha Group Co., Ltd. in 2009-2011
Table 23: Index of the Overall Development Status Quo of Coca-Cola China in 2009-2011
Table 24: Output of Coca-Cola China by Type in 2009-2011
Table 25: Major Economic and Financial Index of Coca-Cola China in 2009-2011
Table 26: Index of the Overall Development Status Quo of PepsiCo China in 2009-2011
Table 27: Output of PepsiCo China by Type in 2009-2011
Table 28: Major Economic and Financial Index of PepsiCo China in 2009-2011
Table 29: Index of the Overall Development Status Quo of Beijing Huiyuan Juice Group Ltd. in 2009-2011
Table 30: Output of Beijing Huiyuan Juice Group Ltd. by Type in 2009-2011
Table 31: Major Economic and Financial Index of Beijing Huiyuan Juice Group Ltd. in 2009-2011
Table 32: Index of the Overall Development Status Quo of Uni-President China in 2009-2011
Table 33: Output of Uni-President China by Type in 2009-2011
Table 34: Major Economic and Financial Index of Uni-President China in 2009-2011
Table 35: Index of the Overall Development Status Quo of Ting Hsin (Master Kong) International in 2009-2011
Table 36: Output of Ting Hsin (Master Kong) International by Type in 2009-2011
Table 37: Major Economic and Financial Index of Ting Hsin (Master Kong) International in 2009-2011
Table 38: Index of the Overall Development Status Quo of Shaanxi Haisheng Fresh Fruit Juice Co., Ltd. in 2009-2011
Table 39: Output of Shaanxi Haisheng Fresh Fruit Juice Co., Ltd. by Type in 2009-2011
Table 40: Major Economic and Financial Index of Shaanxi Haisheng Fresh Fruit Juice Co., Ltd. in 2009-2011
Table 41: Index of the Overall Development Status Quo of Shaanxi Tongda-Hengxing Fruit Juice/Beverage Group Co., Ltd. in 2009-2011
Table 42: Output of Shaanxi Tongda-Hengxing Fruit Juice/Beverage Group Co., Ltd. by Type in 2009-2011
Table 43: Major Economic and Financial Index of Shaanxi Tongda-Hengxing Fruit Juice/Beverage Group Co., Ltd. in 2009-2011
Table 44: Index of the Overall Development Status Quo of Yantai North Andre Juice Co., Ltd in 2009-2011
Table 45: Output of Yantai North Andre Juice Co., Ltd. by Type in 2009-2011
Table 46: Major Economic and Financial Index of Yantai North Andre Juice Co., Ltd. in 2009-2011
Table 47: Index of the Overall Development Status Quo of SDIC Zhonglu Fruit Juice Co., Ltd. in 2009-2011
Table 48: Output of SDIC Zhonglu Fruit Juice Co., Ltd. by Type in 2009-2011
Table 49: Major Economic and Financial Index of SDIC Zhonglu Fruit Juice Co., Ltd. in 2009-2011