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Camellia Oil Has the Most Development Potential in China

China Agriculture Report By CnAgri2017-04-12 16:31:23China Agriculture Report Print

Camellia oil production has the comprehensive advantages with ecological, economic and social benefits and also accords with the current national policies in the adjustments of agricultural structure. It is an uncommon vegetable oil variety with the most development potential in the future in China.

A. Camellia oil has high nutrition and health care value which is on the list of FAO which will be mainly promoted as a healthy, high-level cooking oil just like olive oil.

B. Camellia is mainly found in the hilly and mountain areas in the south which can take effects in the marginal land, ease the situation of fighting for food growing land, help develop local agriculture, farmers and rural areas. It is an important field of the national policy support.

C. After nearly 10 years of developing and promoting, camellia oil output has increased from 200,000 tons in 2007 to the current 550,000 tons. In addition to the major producing areas, camellia oil has certain acknowledge and acceptance among the middle-end and high-end consumer groups in the first-tier cities with great market demand potential.

But currently there are problems such as low yield, obvious quality differences, incomplete channel development and long return period in China which put forward higher requirements for the enterprise's operation and profit model of planning and design.

The current domestic camellia oil industry has entered a stage of rapid expansion and enterprises are striving for the industry leading brand. Fierce industry competition will be beneficial to enhance the level of camellia oil industry comprehensively.

 

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